Jen Kern, Tracx
Jenifer is the CMO at Tracx, a social media technology and services company based in Bethesda, Maryland. An avid social media user and early adopter, she often describes herself as a “millennial at heart” – without all the gold star requirements. She’s a firm believer that companies able to build a truly social-centered business – adopting and obsessing over social as an integrated part of the entire business function – are those who will flourish and thrive in the post-digital future. Jen has spent most of her career building and optimizing digital marketing teams for tech companies, using a fused sales and marketing approach. She’s also run her own business, as well as working with companies like CB Richard Ellis, Celerity IT, Department of Defense, College Board, and others.