Michalis Michael, DigitalMR

Michalis Michael is the founder and CEO of DigitalMR: a high-tech company focusing on Artificial Intelligence for Insights. His expertise entails Social Media Research, Big Data Analytics, and Customer Advocacy. Primarily focusing on digital research, Michalis has worked with numerous blue chip multinationals at headquarter/regional/country levels, including P&G, Nestle, Coca-Cola, Nielsen, and TNS. Michalis has extensive experience in FMCG, Retail, Financial Services, Healthcare, Telecoms, and Automotive industries.

An aerospace engineer by academic background, Michalis has been in marketing research consulting since 1991. He received his business training through courses at Harvard Business School and London Business School.